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Copywriter (Social)
Who Gives A Crap
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Are you passionate about writing and doing good?
Why us?
Help us drive impact in:
The opportunity:
Why you might love this opp:
We are a leading eco-friendly household essentials business and we donate 50% of our profits to help everyone gain access to clean water and a toilet. As of June 2024, we’ve contributed over $18 million AUD to this mission. Basically, we’re really good at making it easy to do good.
We operate scaling businesses in the UK, US, Australia and Canada. Our amazing team is based in Australia, the UK, the Philippines, China, and the US. Our 250+ people aim to make the biggest possible impact for people and the planet. Over the next 5-10 years, we’re hoping to increase our annual donation tenfold to get us closer to our dream of everyone in the world having access to clean water and sanitation services.
This is a remote-first role, but you will need to be based in Australia, where our global Creative team is located, to support collaboration with key stakeholders.
What's involved:
As our Social Copywriter, you'll be a key creative force behind our brand’s presence on social media. You will concept and write engaging copy that brings our brand and content strategy to life across all organic social and content platforms. This role is about connecting with our community in a way that’s uniquely Who Gives A Crap. You'll be part of the Creative team, reporting to the Senior Copywriter, and will play a crucial part in helping to make Who Gives A Crap the most loved brand on Earth by using creative excellence and meaningful collaboration.
If you worked here this past month here are some things you might have been involved in
- Delivering high-quality, on-brand copy for all organic social media channels on time, as per the content calendar.
- Flagging, ideating, and executing on reactive and culturally relevant social content to increase brand engagement.
- Collaborating with the design and social media teams to create seamless campaigns where copy and visuals work together effectively.
- Reviewing social copy performance to understand what's working and what's not, applying key learnings to future content to improve engagement and reach.
Key criteria:
You’re a creative thinker who loves a good challenge
You can generate compelling and original copy ideas that capture the Who Gives A Crap brand voice while pushing our social presence to be best in class. You also adapt content to be platform-native while maintaining a cohesive brand voice.
You’re a master of effective communication
You write clear, concise, and engaging copy for a variety of social media formats, from short captions to video scripts. You can also translate complex information into easily digestible and entertaining content for our audience.
You love staying in the know
You proactively seek out new trends, platform features, and internet culture to inform your creative ideas. You also pay close attention to the community's response to content, using engagement to inform future copy.
You give a crap
Do you want your work to make the world a better place? Do you want to work with other people who feel the same way? What a coincidence — us too!
How to apply:
Follow the link for more info and please cite Ripple Opportunities in your application.
Oh look! A legend is here reading some fine print! At Ripple our mission is to democratise access to purpose-driven opportunities. As a small team that curates hundreds of opportunities each week we do our best to share all the key information and juicy details. We often link out to the original listing and can't guarantee all details are included on our page, or the full accuracy as application windows and role descriptions may be changed by companies with short notice. If you're unsure of any details or closing dates, it's best to reach out to the organisation directly.